European Bachelor’s Digital Marketing

The Internet has been changing ever since its beginning. Digital marketing, too, has been transformed by technological developments, new trends and the shifting needs and expectation of Internet user. It now covers a large range or marketing practices using online media and tools.  Nowadays all businesses, regardless of their size, sector and number of employees, […]

The Foundation Degree: Marketing Assistant is a two-year programme covering key marketing, legal and organisational skills for contemporary companies. Recent technological advances, along with the digital revolution and its impact on consumer behaviour, have led businesses to change how they function and to seek to adapt more rapidly to today’s constantly changing economic, commercial and […]

The Foundation Degree: Communications Assistant provides students with thorough training in communications, providing them with the basic skills needed to work in the sector. It also provides specialisation in commercial strategy. The degree focuses on the role played by new technology in contemporary society. It adopts both a theoretical and practical approach to communications and […]

E-business has profoundly changed sales procedures and consumer behaviour. This fashionable new sector is, however, poorly known, even though training in IT applied to the Internet (which is nowadays a global commercial tool) provides excellent career prospects. E-business covers all commercial activities developed or operating via the Internet. E-businesses use new information and communications technology […]

For a student in the European Master of Management in International Business, it is important to understand the international environment in which companies operate, in order to anticipate changes and modifications and to enable the company to be proactive in the face of the challenges linked to the globalisation of economies. It must be able […]

The Internet has been changing ever since its beginning. Digital marketing, too, has been transformed by technological developments, new trends and the shifting needs and expectation of Internet user. It now covers a large range or marketing practices using online media and tools.  Nowadays all businesses, regardless of their size, sector and number of employees, […]

The European Bachelor’s in Communications (Advertising Option) provides students with thorough training in communications and advertising and the key skills needed for their future career. The European Bachelor’s in Communications (Advertising Option) provides both theory and practical skills for communications and advertising careers and includes a compulsory internship allowing students to apply their skills and […]

With the globalisation of markets and the increasing interconnection of different economic sectors and activities, both small and medium-sized businesses need capable staff able to promote their economic growth and commercial strategy. The Bachelor’s in International Trade aims to train contemporary commercial managers and international actors, providing them with both technical import-export skills and an […]

The real estate sector is at the crossover between the financial, economic and social sectors. In recent years the sector has undergone numerous upheavals that have led to major changes in professional practice. Whether they specialise in homes or property for investment, real estate professionals must be able to draw on a large bank of […]

Digital technology is causing profound internal and external changes in the workplace. All organisations — commercial, cultural, social and institutional — are concerned. In order to meet these new challenges, employers seek professionals with solid operational, technical and people skills. Successful webmasters are advanced technicians who are able to implement the right tools at the […]